Shannon Moore

Should You Trademark Your Personal Name featured image

Should You Trademark Your Personal Name?

Should You Trademark Your Personal Name? If your name is tied to your business, you might be wondering if it’s worth protecting. Whether you’re running a consultancy, personal brand, or product line that features your name, it’s a valid question: Should you trademark your personal name? Let’s walk through when it makes sense—and what’s involved. […]

Should You Trademark Your Personal Name? Read More »

what's in a trademark search report featured image

What’s in a Professional Trademark Search Report?

What’s in a Professional Trademark Search Report? If you’re preparing to trademark a business name, product, or logo, one of the most important steps is ordering a professional trademark search report. But what exactly is this report—and why is it such a crucial part of the trademark process? Here’s what to expect, what it includes,

What’s in a Professional Trademark Search Report? Read More »

how Easter brands use trademarks featured image

How Easter Brands Use Trademarks

How Easter Brands Use Trademarks Easter is big business—just ask Cadbury, Peeps, or Reese’s. Each spring, supermarket shelves explode with pastel packaging, limited-edition treats, and playful slogans that vanish after the season ends. But behind every marshmallow bunny or egg-shaped candy is a smart legal strategy: trademark protection. While Easter season only lasts a few

How Easter Brands Use Trademarks Read More »

trademark search to perfect your brand name featured image

How a Trademark Search Protects Your Brand Name Before You File

How a Trademark Search Protects Your Brand Name Before You File When starting a new business or rebranding, choosing the right brand name is crucial. It needs to be catchy, memorable, and, most importantly, legally available. One of the best ways to ensure your chosen name is unique and won’t cause future headaches is through

How a Trademark Search Protects Your Brand Name Before You File Read More »

can you change a trademark after filing

Can You Change a Trademark After Filing?

Can You Change a Trademark After Filing? Filing a trademark is a big milestone for any business—but what happens if something needs to change after you’ve submitted the application? Maybe your business has shifted slightly, or you realized a tweak is needed. This is a common concern for small business owners, startups, and entrepreneurs. So,

Can You Change a Trademark After Filing? Read More »

trademark conflicts featured image

Trademark Conflicts: It’s Not Just Exact Matches

Trademark Conflicts: It’s Not Just Exact Matches Trademark conflicts are a common challenge for small business owners, startups, and entrepreneurs seeking to protect their brand. In today’s competitive market, a strong trademark can set your business apart, but the road to securing that trademark is not always straightforward. Trademark conflicts, especially those stemming from similar

Trademark Conflicts: It’s Not Just Exact Matches Read More »

how long to register a trademark in 2025 featured image

How Long to Register a Trademark? Timeline & Processing Times

How Long to Register a Trademark in 2025? For small business owners, startups, and entrepreneurs, securing a trademark is a crucial step in protecting a brand. However, one of the most common questions asked is: how long to register a trademark for a name or logo? The answer isn’t always straightforward, as the United States

How Long to Register a Trademark? Timeline & Processing Times Read More »

trademark class 11 featured image

Trademark Class 11: Lighting, Heating, Cooking

Trademark Class 11: Lighting, Heating, Cooking Trademark Class 11 refers to a category of goods related to apparatus and installations used for lighting, heating, cooling, cooking, drying, ventilating, water supply, and sanitation. Understanding Trademark Class 11 is essential for businesses looking to protect their innovations in these industries. In this blog post, we’ll explore everything

Trademark Class 11: Lighting, Heating, Cooking Read More »

How to Choose the Right Trademark Class for your Business featured image

How to Choose the Right Trademark Class for Your Business

How to Choose the Right Trademark Class for Your Business When it comes to trademarking your business name, logo, or slogan, knowing how to choose the right trademark class is one of the most crucial steps. A trademark class categorizes goods and services into specific groups, helping the United States Patent and Trademark Office (USPTO)

How to Choose the Right Trademark Class for Your Business Read More »

trademark class 20 blog post featured image

Trademark Class 20: Complete Guide to Furniture & Home Decor Trademarks

Trademark Class 20: Complete Guide to Furniture & Home Decor Trademarks Trademark Class 20 covers furniture, mirrors, storage containers, and certain non-metallic hardware. If your business manufactures or sells items such as bookshelves, couches, dressers, non-metal storage boxes, or furniture parts, securing a trademark under class 20 is essential to protect your brand. In this

Trademark Class 20: Complete Guide to Furniture & Home Decor Trademarks Read More »

trademark class 45 featured image

Trademark Class 45: Legal, Security, & Personal Services

Trademark Class 45: Legal, Security, & Personal Services Trademark Class 45 includes legal, security, and personal services, such as legal advice, physical protection, online social networking, and dating services. Understanding how this class applies to trademark filings is crucial for businesses operating in these industries. What Are Trademark Classes? Trademark classes are categories used to

Trademark Class 45: Legal, Security, & Personal Services Read More »

trademark class 44 featured image

Trademark Class 44: Medical, Beauty, & Agricultural Services

Trademark Class 44: Medical, Beauty, & Agricultural Services Trademark Class 44 covers medical, veterinary, agricultural, and beauty care services, including hospital care, veterinary clinics, landscape design, and beauty salons. If you’re considering filing a trademark in this class, understanding its scope and specific services is essential for protecting your brand. In this blog post, we’ll

Trademark Class 44: Medical, Beauty, & Agricultural Services Read More »

trademark class 40 featured image

Trademark Class 40: Material Treatment and Custom Manufacturing

Trademark Class 40: Material Treatment & Custom Manufacturing Trademark Class 40 covers a wide range of services related to material treatment, manufacturing, and processing. From custom manufacturing to food preservation and metal treatment, this class includes businesses that transform raw materials into finished products. Understanding the scope of Trademark Class 40 is essential for businesses

Trademark Class 40: Material Treatment and Custom Manufacturing Read More »

trademark class 39 featured image

Trademark Class 39: Transportation and Storage

Trademark Class 39: Transportation and Storage Trademark Class 39 is where transportation and storage services get the legal protection they deserve. Whether you’re moving goods across the globe or storing them safely, securing your trademark in this class can set your business apart. But before you file, it’s crucial to understand what’s covered and why

Trademark Class 39: Transportation and Storage Read More »