The Best Way to Trademark Your Name

Since 1992, TradeMark Express® has been the best way to trademark a name, slogan, or logo.

We offer:

True comprehensive IP research to find similar names in sound, appearance or meaning that may affect your legal use.

Expert initial consultations before you hire us

Expert analysis with a trusted network of 10 super experienced independent trademark attorneys included in our low fee.

TradeMark Express has handled over half a million trademark searches, since 1992. We work on the top business paid database information providers Thomson Reuters Westlaw & CompuMark SAEGIS network of over 6500 databases to produce comprehensive IP research as a foundation for your trademark application and future use.


Our deep experienced skills in conducting hundreds of thousands of legal IP searches is the main reason many trademark attorneys hire us to conduct their clients’ company, product, slogan, and logo design searches.


TradeMark Express has always offered its clients more than a comprehensive IP trademark search. We pride ourselves in our free consultations, expert analysis of our research reports and trademark application preparation guidance.


Trademark Express® is the best in the business. Why? We offer the best trademark services that you can rely on to make sure your name, slogan, or logo is absolutely clear. What’s more, when you need a lawyer, we offer access to ones as part of our pricing packages.


We have nearly 30 years of experience and thousands of happy clients to provide it. We can help you with just one needed trademark or multiple ones, and we can work with you for national and international trademarking needs.


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Comprehensive Trademark Search

True Deep Comprehensive IP Legal Research

TradeMark Express conducts expert Federal Trademark, State Trademark, and Common Law Research (first use) on the leading online sources of Thomson Reuters Westlaw & CompuMark SAEGIS network of 6500 databases.

Each area of potential similarity is thoroughly searched for trade name conflict and similarities — based on name similarity of sound, appearance, and meaning. These online databases, with billions of references to search through, are updated daily.

A typical trade name search may involve researching thousands of different compiled informational databases to find a potential problem.

woman conducting trademark research on laptop

We know from the experience of conducting over 500,000 trade name research strategies that similarities are much more likely to affect a clients’ legal use, than conflicts which a preliminary search will uncover. Most strong similarities in sound, appearance, and meaning are found only when conducting a comprehensive IP search.

Thus, TradeMark Express only conducts comprehensive IP searches for its clients because of its expertise.

Step-By-Step Money Saving Approach

Unique Step-by-Step Comprehensive IP Research

Since 1992, TradeMark Express has been the only trademark company to conduct its comprehensive IP research in 2 steps:

  1. Trademark search
  2. If clear, conduct common Law research – to find conflicting and similar marks in sound, appearance or meaning.

Since 2008, we offer another chance to save $. We will conduct a free preliminary USPTO or CIPO search of your proposed new name. IF clear, we go to the comprehensive IP research steps.

This is a great approach to your comprehensive IP research, allowing you to economize your fee. We will spend an average of :30 on your preliminary search, then 2.5 hours on your trademark search, then 2.5 hours on your common law search. Research usually results in 300-500 page reports, with database costs and independent trademark attorney analysis included.

Since 1992, we have been the only trademark company to offer this common sense approach to the needed comprehensive IP research.

Expert Legal Search Analysis

TradeMark Express expert research staff having spent 5-6 hours executing your comprehensive IP research, will elevate similar and conflicting names, logos, or slogans for you to:

  • Verify if still in use
  • Contact any one of the provided trusted network of 5 independent trademark attorneys. The trademark attorneys average 25 years of experience each. They are available to you to answer any legal trademark questions.

Your trademark’s legal rights depend on your proposed name, slogan, or logo to be legally clear.

The Search Results

Comprehensive IP search services will produce 300 to 500 pages of research for one trademark: trade names similarities in sound, appearance, and meaning may affect legal use, as well as channels of distribution, related goods and services — even famous names, too!

The Analysis

All of these aspects matter in the analysis. We do not recommend to interpret your own complex research results. If an infringed trade name holder does exist, then they have up to six years to enforce their trademark or common law rights against your trademark!

Network of Independent Trademark Attorneys

TradeMark Express includes a choice of 9 independent expert trademark attorneys.
scales of justice to represent trademark attorney network

TradeMark Express includes a choice of 9 independent expert trademark attorneys to its clients in the case of a Federal or State Trademark or Common Law (first use) research conflict or similarity – and for all legal trademark questions.

US & International Locations

The trademark attorney referrals are located in San Francisco, San Diego, Chicago, New York, Washington D.C., Salt Lake City, and Hong Kong. Our trademark attorneys will discuss research similarities and conflicting results at no additional charge.

15 Minutes with Lawyer

You will have 15 minutes of time available with an attorney. If you should need more time, you may be charged their hourly rates as discussed with you at the outset of your phone call.

USPTO or State Trademark Application Preparation

Our clients typically take 3-5 hours to successfully write their own trademark applications — often after several attempts.

We strongly recommend letting TradeMark Express prepare your application to maximize your goods or services protection and to make sure your application will be accepted the first time.


The State governments and Federal government charge filing fees separate from our fees. States’ fees vary from $10 to $125. The USPTO fee is $350 per class, per application if filed online. If filing a paper application, the fee is $350 per class, per application.

Schedule a Free Expert Trademark Consultation