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Still working? Order a needed trademark today and write off the expense in April 2025.  Order tomorrow, write off  the expense in April 2026.   Win Win on your Tax Bill! Lower your Federal April 15 tax bill & beat the January 18 $100 per class USPTO fee Increase.  Finish your expanding business masterpiece –  GET […]

Finish your expanding business masterpiece – GET A TRADEMARK!

Add value and credibility while protecting and expanding rights in sound, appearance and meaning, under trademark law. The big 4 of the 5 reasons to get a trademark. 

Trademarks are an amazing asset for any business who wisely invests in them.

A) Trademarks way more easily protect your past common law rights.

B) Trademarks expand your rights in sound, appearance and meaning.

C) Trademarks achieve ownership rights.

D) Trademarks make enforcement against infringers 100X easier as it is clear to everyone you own the name, slogan or logo.

Staggering to bed at 2:30am today, I thought of a conversation with a client a few days ago, about life in the 20’s. Not necessarily in the 2020’s. But, in everyone’s 20’s life. For me that was the 1980’s.

Los Altos, CA — On a recent episode of Finding Your Frequency hosts Chris Budihas and Jaclyn Baker welcomed Chris DeMassa, founder of TradeMark Express, to discuss the evolution of trademark services and the critical need for thorough trademark research.

Be sure to consider:

1) similarities in sound, appearance and meaning, 2) related goods/services, 3) customers and

4) distribution channels.

IF you have ever filed or had someone else file your trademark (or patent), then your mark is at great risk of termination. Contact us and we’ll help sort through your situation.

Dear Client, owning a trademark means accepting the duty and obligation to evenly enforce your hard earned trademark rights, from time to time.

Be sure to consider:

1) similarities in sound, appearance and meaning, 2) related goods/services, 3) customers and

4) distribution channels.

IF you have ever filed or had someone else file your trademark (or patent), then your mark is at great risk of termination. Contact us and we’ll help sort through your situation.

The USPTO demands all trademark and patent applications and all subsequent submissions to be signed either by the actual owner or their representing attorney. Today, the USPTO sent a press release. See below.

IF you have ever filed or had someone else file your trademark (or patent), then your mark is at great risk of termination. Contact us and we’ll help sort through your situation.

The USPTO demands all trademark and patent applications and all subsequent submissions to be signed either by the actual owner or their representing attorney. Today, the USPTO sent a press release. See below.

IF you have ever filed or had someone else file your trademark (or patent), then your mark is at great risk of termination. Contact us and we’ll help sort through your situation.

Learn from a Meghan Markle Trademark Hurdle. Meghan Markle recently got a trademark rejection for her “American Riviera Orchard” brand is a prime example of why a comprehensive trademark search is essential before filing. Megan Markle Trademark Application was Struck Down because of it’s Description Her application was partially refused because “American Riviera” is considered geographically

TradeMark Express Free Expert Consultation Fest Protect Your Brand with One-on-One Guidance from Founder Chris DeMassa For businesses looking to safeguard their brand identity, the upcoming Trademark Consultation Fest offers a unique opportunity for personalized guidance. From July 15 to July 19, between 7am and 7pm PST, entrepreneurs and business owners can book one-on-one consultations

TradeMark Express Fans, our meeting with the USPTO underscores our shared commitment to improving trademark applications by emphasizing the importance of comprehensive trademark clearance legal research.”— Chris DeMassa, Owner of TradeMark Express Please see entire press release @ https://bit.ly/3S6kUOL. ALEXANDRIA, VA, USA, July 10, 2024 /EINPresswire.com/ — In a recent meeting at the USPTO headquarters

TradeMark Express Fans, this Whataburger story is a not so uncommon of trademark lack of common sense. Even the future big guys screw up their trademark rights. In this case, the story has now in 2024 devolved into “Big business vs. small business”. “David vs. Goliath.” It didn’t have to be this way. Are you

TradeMark Express Fans, which trademark service provider operates in “good faith” for their clients? Who can a small business start-up trust with their intellectual property? For every trademark application, the USPTO, will do an internal search of their own database of ~3.5 million trademark. By statute, they are prohibited from researching the other 26.5 million

Trademark Express Fans, yes you! At my May 13 USPTO meeting, I gave the Commissioner, David Gooder a 1000 piece puzzle gift from Seneca Falls, NY where they have the It’s a Wonderful Life Museum. As my blog article series about the need for comprehensive clearance legal research and well done trademark applications, we are getting

Hello Again, last Monday, May 13th I was granted a meeting at the USPTO Alexandria, VA headquarter office with Commissioner David Gooder, Charles Joiner and Jason Lott. My daughter/driver crashed the meeting! I was comforted to find, we were much more on the same side than I had thought. Our concerns of the overall trademark marketplace were

Hello TradeMark Express faithful. I hope to meet with someone at the USPTO when I go there in 4 weeks. Wish me luck. I was inspired again, (as if I needed any more inspiration), while watching the Giants/Rays game last Sunday, April 14. My mission in life seems to have come to combating the outright

Hello, here’s an update on LegalZoom pricing practices. It has been 4 months since my last article, (below). LegalZoom fees have risen from $599 to $649 for what is now called ASSIST. Again, unfortunately, trust is depended upon to sell you. Their carefully worded offer must be deciphered, like a communique from the government of

Hello TradeMark Express faithful. I hope to meet with someone at the USPTO when I go there in 4 weeks. Wish me luck. I was inspired again, (as if I needed any more inspiration), while watching the Giants/Rays game last Sunday, April 14. My mission in life seems to have come to combating the outright

Dear TradeMark Express Clients, higher trademark fees should be the last course of action by the USPTO. They are proposing to dramatically raise their fees on Oct 1, 2024. Please see details of the proposed USPTO trademark fee increase below, from our application staff. Here’s my comments. This chart is from an excellent article by

Two of Trademark Engine operations are named Swyft Filings and Swyft Legal. Unfortunately, there is a prior existing company offering overlapping legal services named Swift Legal. See above and https://www.swiftlegal.com/. Their national Common Law rights have existed since 1976. Swyft Filings and Swyft Legal’s common law rights started in 2021. Swift Legal has 7 more years to enforce against Swyft Filings and Swyft Legal. Will they? Here’s the 3 parts of Trademark Engine