The TradeMark Express Premium Package, Step by Step

TradeMark Express has helped businesses protect their names, logos, and brands since 1992. Our Premium Package offers expert trademark research and application prep, built for small businesses, entrepreneurs, branding specialists, and creatives who want strong, affordable protection—without the guesswork.

Step 1: Free Direct Hit Search

We start with a fast USPTO “direct hit” search to check if your exact name is already registered. If it’s clear, we move forward.

Step 2: Comprehensive Federal & State Trademark Search – $300

We search federal and state trademark databases for:

Registered and pending trademarks
Phonetic matches (names that sound alike)
Visual similarities (names that look alike)
Conceptual similarities (names with similar meanings)
Related goods or services

This level of research goes far beyond basic checks and follows the USPTO’s own recommendations for due diligence. It helps us identify possible issues and strengthens your chances of a successful registration.

📄 You’ll receive a PDF report summarizing findings, listing conflicts and similarities, plus the full records.

A conflict is a name that’s exact or very close and used for the same or similar goods or services.
A similarity is a name that’s close in sound, spelling, or meaning, or linked to related goods, services, or industries.

✔ Included: Trademark Attorney Review – If potential issues are found, we’ll refer you to a trusted trademark attorney in our network to help you understand the risks and next steps.

Step 3: U.S. Common Law Search – $300

This search finds unregistered trademarks found in:

Business directories
Online listings
Trade publications
Domain names
Social media handles
Product listings and more

Common law rights begin when a trademark is used in business—even without registration—and are enforceable only in the geographic area of use.

⚠️ If another company already has common law rights in a needed area—like a city, county, or state—it could block or complicate a trademark registration.

📄 You’ll receive a PDF report summarizing findings, listing conflicts and similarities, plus the full records.

✔ Included: Common Law Search Analysis – If issues appear here, we again connect you with a knowledgeable attorney to help you decide if the name is still worth pursuing.

Step 4: Trademark Application Preparation – $200 (Spring Special, reg. $400)

If the name clears, we prepare your federal application, including:

Proper goods/services classification
Ownership details
Filing basis and specimen guidance
Support to ensure an accurate, complete application

By law, the application must be filed directly by you or by an attorney, but we’ll walk you through the process and provide everything you need.

▶ Prefer attorney filing? For an additional fee, we can prepare your application for an independent attorney in our network to file on your behalf.

📌 USPTO Fee: $350/class (not included)

Why Choose TradeMark Express?

✅ Comprehensive Clearance Research – We cover both registered and unregistered marks, looking at names that sound alike, look alike, or are used in similar industries.

✅ USPTO-Recommended Process – Our research aligns with what the USPTO recommends to avoid rejection and legal risk.

✅ Trusted Attorney Network – We’re not a law firm, but we refer clients to experienced attorneys who can review results, explain risks, and represent you if needed.

✅ Expert Application Preparation – We prepare your USPTO application with accuracy and guidance to help ensure correct filing, legal compliance, and fewer delays. The client files the application directly, as required by law, or may opt for attorney filing through our trusted network.

✅ Exclusive Rollover Option – If the name is blocked, apply the remaining balance toward a new search—no need to start over from scratch. Read more about the rollover process.

✅ Free Naming Support – Blocked name? We’ll provide 10 new, trademarkable name ideas at no extra cost.