Shannon Moore

How to Trademark a SaaS Brand

How to Trademark Your SaaS Brand To trademark a SaaS brand, you file for protection in the class covering software-as-a-service…

1 day ago

5 Questions to Ask Before Filing a Trademark

5 Trademark Questions Every Business Should Ask Filing a trademark application is one of the most important steps you can…

6 days ago

Trademark vs DBA

Trademark vs DBA — What's the Difference and Do You Need Both? A trademark protects your brand. A DBA —…

1 week ago

Can You Trademark an Acronym?

How to Trademark an Acronym Acronyms make great brand names. They're short, memorable, and easy to say. But when it…

2 weeks ago

What Happens If My Trademark Search Finds a Conflict?

What to Do When Your Trademark Search Uncovers a Conflict Finding out your desired trademark is already taken — or…

2 weeks ago

How to Trademark a Dating App

How to Trademark a Dating App Brand Launching a dating app is exciting—but protecting your brand is just as important…

3 weeks ago

What to Do After Your Trademark Search Comes Back Clear

Your Trademark Search Came Back Clear — But Is the Result Actually Reliable? Getting a clear trademark search result feels…

3 weeks ago

Can Two Businesses Have the Same Name?

Can Two Brands Use the Same Name? The short answer is: sometimes — but that doesn't mean it's safe.Business names…

4 weeks ago

USPTO Trademark Search vs. Professional Trademark Search

What Is the Difference Between the USPTO Trademark Search and a Professional Trademark Search? If you are getting ready to…

4 weeks ago

How to Trademark a Wine Brand

What You Need to Know to Trademark Your Wine Brand You've built a wine brand — a name, a label,…

1 month ago

How Celebrities Are Using Trademarks to Fight AI Deepfakes

Celebrities Are Trademarking Their Voices and Likenesses to Fight AI Deepfakes Celebrities are filing federal trademark applications to protect their…

1 month ago

One Trademark Class vs. Multiple — When Do You Need Both?

Filing in One Trademark Class or Several? Here's How to Decide When you're preparing to file a trademark application, one…

1 month ago

Do I Need a New Trademark After Changing My Business Name?

What Happens to Your Trademark When You Rebrand? If you've recently changed your business name or you're considering a rebrand,…

1 month ago

My Trademark Was Cancelled — Now What?

My Trademark Registration Was Cancelled — Here's What You Need to Know Discovering that your trademark registration has been cancelled…

1 month ago

How to Trademark a Photography Business

How to Trademark Your Photography Business Brand Your photography business has a name, a style, and a reputation you've spent…

2 months ago

I’m Starting a Business — When Should I File a Trademark?

When Should You File a Trademark When Starting a Business? You've got the business idea. Maybe you've already landed on…

2 months ago

Someone Is Using My Trademark — What Do I Do?

What to Do When Someone Is Using Your Trademark You built your brand from the ground up. You chose the…

2 months ago

How to Trademark a Coaching Business

How to Trademark Your Coaching Business and Protect Your Brand You've built a coaching practice around your name, your methods,…

2 months ago

How to Trademark Your Mindfulness Brand

Protecting Your Mindfulness Brand Starts with a Trademark You have put real work into building your mindfulness brand — your…

2 months ago

What Is Commercial Impression and Why Does It Matter in a Trademark Conflict?

Commercial Impression & Why It's Central to Likelihood of Confusion Analysis When most people think about trademark conflicts, they picture…

2 months ago