Shannon Moore

Can I Use a Trademark Before It’s Registered?

Using a Trademark Before Registration — Here's What to Know Yes, you can use a trademark before it's registered with…

13 hours ago

Does a Trademark Expire?

Does a Trademark Registration Expire? A trademark registration doesn't expire the way a patent does — but it can be…

6 days ago

USPTO Trademark Serial Numbers Are Getting a New Prefix in 2026

Here's What the New USPTO Serial Number Series Means for Your Trademark Application Starting July 18, 2026, the United States…

6 days ago

What Does “TM” Actually Mean?

The TM Symbol: What It Means and When to Use It The ™ symbol means you're claiming a word, name,…

1 week ago

What Is the USPTO?

What Is the USPTO and What Does It Do? The USPTO — short for the United States Patent and Trademark…

2 weeks ago

What Does a Trademark Search Actually Cover?

What a Professional Trademark Search Actually Covers Most people who come to trademark research for the first time assume the…

2 weeks ago

Can You Trademark a Business Name in Two States?

Trademark a Business Name in Two States — What You Need to Know Yes — you can protect a business…

3 weeks ago

How to Trademark a SaaS Brand

How to Trademark Your SaaS Brand To trademark a SaaS brand, you file for protection in the class covering software-as-a-service…

3 weeks ago

5 Questions to Ask Before Filing a Trademark

5 Trademark Questions Every Business Should Ask Filing a trademark application is one of the most important steps you can…

4 weeks ago

Trademark vs DBA

Trademark vs DBA — What's the Difference and Do You Need Both? A trademark protects your brand. A DBA —…

4 weeks ago

Can You Trademark an Acronym?

How to Trademark an Acronym Acronyms make great brand names. They're short, memorable, and easy to say. But when it…

1 month ago

What Happens If My Trademark Search Finds a Conflict?

What to Do When Your Trademark Search Uncovers a Conflict Finding out your desired trademark is already taken — or…

1 month ago

How to Trademark a Dating App

How to Trademark a Dating App Brand Launching a dating app is exciting—but protecting your brand is just as important…

1 month ago

What to Do After Your Trademark Search Comes Back Clear

Your Trademark Search Came Back Clear — But Is the Result Actually Reliable? Getting a clear trademark search result feels…

1 month ago

Can Two Businesses Have the Same Name?

Can Two Brands Use the Same Name? The short answer is: sometimes — but that doesn't mean it's safe.Business names…

2 months ago

USPTO Trademark Search vs. Professional Trademark Search

What Is the Difference Between the USPTO Trademark Search and a Professional Trademark Search? If you are getting ready to…

2 months ago

How to Trademark a Wine Brand

What You Need to Know to Trademark Your Wine Brand You've built a wine brand — a name, a label,…

2 months ago

How Celebrities Are Using Trademarks to Fight AI Deepfakes

Celebrities Are Trademarking Their Voices and Likenesses to Fight AI Deepfakes Celebrities are filing federal trademark applications to protect their…

2 months ago

One Trademark Class vs. Multiple — When Do You Need Both?

Filing in One Trademark Class or Several? Here's How to Decide When you're preparing to file a trademark application, one…

2 months ago

Do I Need a New Trademark After Changing My Business Name?

What Happens to Your Trademark When You Rebrand? If you've recently changed your business name or you're considering a rebrand,…

2 months ago